Cliff's Insights - Playbook #5: Know Your Broker

Struggling to fully understand your brokers? Our latest article, filled with strategies and insights from Benefeature and AskGMS, explores Cliff Murch's playbook on how to truly 'Know Your Broker.'

Whether you're aiming to grow your market share or improve broker relationships, this guide is essential.

In this article, Cliff shares 5 key approaches with step-by-step instructions on how to:

1️⃣ Quickly identify brokers in your territory
2️⃣ Target new coverage lines and sales opportunities

👉 Read the full article here and start mastering your broker relationships today

Cliff's Insights Playbook # 5: Know Your Broker (benefeature.com)